ΠΕΡΙΓΡΑΦΗ

This programme draws on contemporary research to explain what client engagement is. Customer engagement and loyalty are important when it comes to retaining customers. Various companies are straggling with low levels of sales performance.

This course will give you a great opportunity to understand the process, the dynamics, the client behaviour and other aspects so as to effectively grow the ratio rate of leads and transform them to sales.

ΣΕ ΠΟΙΟΥΣ ΑΠΕΥΘΥΝΕΤΑΙ

• Business Owners
• Sales Managers
• Marketing Managers
• Senior Customer Officers
• Customer Relationship Managers
• Supervisors
• Executives

ΠΕΡΙΣΣΟΤΕΡΕΣ ΠΛΗΡΟΦΟΡΙΕΣ

Programme Focus

• Introduction to Sales and Client Engagement
• Client personalities and how to treat them
• Situation analysis
• Client retention best practices
• Effective use of sales channels
• Sales targets and evaluation

Key Learning Outcomes

• Identify the key aspects of client engagement
• Build new communication channels for value creation
• Learn how to set the right targets

Benefits for you

• Understand how to engage with customers
• Focus on your loyal customers
• Improve your selling skill-set

Benefits for your organisation

• Improve your ROI
• Optimize the client engagement process of your organisation
• Keep adding value to your client

Trainer

Panayiotis Jacovides has an MSc in International Management from KEDGE Business School (Grande Ecole) in Marseille, 2010, and a BSc in Business and Law Administration from Paul Cézanne University in France, 2008. He began his career in Business Development, in Canada for an international medical company and soon after he became Business Development Director for the same company’s business in South America. At the age of 25 he started his own company of medical equipment and disposables imports in Mexico and on the same time invested in start-up companies in France, that until today remain successful. Returning to Europe, he establishes “The Experts Alliance – Jacovides & Associates Ltd”. Since 2013, Panayiotis is teaching entrepreneurship and business planning at the MBA programme of CIIM and recently was appointed as part-time professor for the P1 module of – ACCA ‘Governance Risk and Ethics’. In February 2015, Panayiotis was unanimously elected President of the French-Cypriot Chamber of commerce in Marseille – France.