ΠΕΡΙΓΡΑΦΗ

Hospitality industry in Cyprus is booming. Strategy, planning and especially innovation are vital firm success factors and can be responsible for the performance and the growth of an organisation. The small and medium sized companies play valuable role in the economy, particularly in the current economic climate. The strategy covers all major aspects of the firm and through strategy all parts of company are compatible with each other and fit together well.

There are a number of reasons for the lack of strategy in small and medium sized companies. Although, strategic planning is vital ingredient in small and medium hospitality business development, their competitiveness and success. The owners of SMEs that engage in the strategic planning are likely to achieve higher growth and profit. It is important for SMEs owners to understand their points of potential innovation and differentiation and to re-create their vision and master plan that will lead them to realize their goals. 

ΣΚΟΠΟΣ ΣΕΜΙΝΑΡΙΟΥ

• Identify the market challenges and potential development and apply scientific as well as experiential techniques in order to create a short-list of the best ideas before designing their business plan.
• Analyse the effectiveness of the strategic business plan in the hospitality sector, by using techniques that will allow them to see the full potential as well as the risks that could deviate them from achieving their goals.
• Learn how to design the business model of the firm so as to be able to absorb the maximum revenues with a flexible, adaptable and financially viable structure, infrastructure and personnel.
• Fully understand and learn how to use all the technological tools that will enable the business to optimize its operations and maximize its reach in terms of potential customers.
• Include everything identified above in a fully detailed business plan, with different scenarios, structures and managerial models. 

ΣΕ ΠΟΙΟΥΣ ΑΠΕΥΘΥΝΕΤΑΙ

• Business Owners and CEOs of Small and Medium organisations in the hospitality sector
• Chief Financial Officers
• Directors and Senior Managers
• Decision-Makers
• Operational managers
• Business development managers

ΠΕΡΙΣΣΟΤΕΡΕΣ ΠΛΗΡΟΦΟΡΙΕΣ

Benefits for you

• Learn how to create and evaluate a sustainable business plan.
• Learn how to optimize value for the firm.

Benefits for your organization

• Understand the full potential of the business
• Introduce the elements of innovation and competitive differentiation that could be applied
• Design and implement the business plan so that the organisation become more profitable and competitive

Note: This programme includes 14 hours in-class training and a half-day private company consultation.

*To be eligible to apply for the HRDA subsidy you need to meet the following criteria:

• You are working as employee on a full time basis under a company that is registered in the Registrar of Companies in Cyprus
• Both yourself and your company submit the relevant contributions to the Social Insurance and Industrial Training Scheme
• Your participation is invoiced to and paid by the company
• You meet the participant profile of the programme
• Your company submits the respective HRDA application to CIIM