ΠΕΡΙΓΡΑΦΗ

Today’s economy is very competitive, demonstrating high rates of business failures but also several cases of astonishing business success. The trends in technology and the market are changing with breathtaking pace, forcing executives and managers to a regular review of their businesses with the mission of building strategies of resilience, adaptation and agility.
A continuous investment in human resources coupled with a wholehearted support of innovative ideas can deliver a company which is able to pivot in the right markets and flourish. Yet, this strategy depends critically on two important requirements:

1. knowledge and know-how of mature innovation activities (e.g. new product development) to deliver value from new ideas.
2. updated and relevant information and data (e.g. on evolving customer preferences or the emerging technologies).
3. latest strategies open innovation management with the power of Artificial Intelligence (AI) to source the necessary information.

ΣΚΟΠΟΣ ΣΕΜΙΝΑΡΙΟΥ

After completing the training program, the trainees will be able to:

• Identify the new trends in the technology and the market of their enterprise with the help of AI tools and services
• Assess the business model of their enterprise and develop a range of improvement and development initiatives
• Develop innovation priorities to enhance the competitiveness of their enterprise using the capabilities offered by AI
• Design a portfolio of innovation projects to address the innovation priorities using the potential of AI
• Identify market opportunities and develop relevant offering concepts using the capabilities offered by AI
• Introduce an integrated business development roadmap supported by an integrated tool set of AI to enable the implementation of the innovation projects
• Value the potential financial help their enterprises can receive from national EU innovation funding programs
• Understand the critical success factors for winning a bid for national EU innovation funding programs

ΣΕ ΠΟΙΟΥΣ ΑΠΕΥΘΥΝΕΤΑΙ

The participants should be managerial staff with key responsibilities in their company. This includes Managing Directors, CEOs, business partners, Heads of departments and/or teams, senior managers from various functions (e.g.marketing, legal, financial, research &development etc.), managers with special missions (e.g. new product development), small business owners etc.

ΠΕΡΙΣΣΟΤΕΡΕΣ ΠΛΗΡΟΦΟΡΙΕΣ

Consultation

After the 14-hour theoretical seminar, the trainer/expert will offer a 4-hour consultation to the participating companies. This dedicated time will provide personalized guidance on practically implementing the newly acquired knowledge, transforming the program into an invaluable, experience-driven journey.